Content is the Present and Future of Marketing.

The Paradigm Shift in Marketing

Smart marketers understand that traditional marketing is becoming less and less effective by the minute, and that there has to be a better way.

Enter content marketing.

But what exactly is content marketing?

Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

This slideshow was developed by some of the leaders in social media marketing.  Anil Valvi puts it all together in a great slide presentation.

What is content marketing ? - Experts Point of Views from Anil Valvi